We recently created a new analytics profile that takes all available Government of Yukon website data and rolls it up into one master report. This lets us see what pages are the most popular with users as well as many other standard web analytics data points.
Right now we only have about 5 months' worth of data to analyze but it gives us a starting point to make some strategic decisions when it comes to our website content, information architecture and digital services.
Top 35 pages
Here are the top 35 pages across all Government of Yukon websites, sorted by approximate number of visits (because we rounded up).
- Government of Yukon jobs and employment (315,553)
- Government of Yukon website homepage (80,622)
- 10 pregnancy myths (45,769)
- What is sex? (36,355)
- The female body (35,399)
- Note that these sexual health-related topics have more traffic than the home page when combined.
- Current road conditions/Yukon511 (23,629)
- Yukon Nominee Program (19,620)
- Yukon campgrounds (14,904)
- Tender management system (14,566)
- Department of Education website homepage (14,263)
- List of all government departments (13,900)
- Jobs at Department of Education (13,681)
- Government of Yukon staff directory (12,777)
- Yukon Government campground availability (12,590)
- Wildland Fire Management website homepage (12,542)
- Environment Yukon website homepage (12,190)
- Yukon Legislative Assembly website homepage (11,682)
- News releases (11,623)
- Safe work practices and safe job procedures, Corporate Health and Safety (10,501)
- Today's airport arrivals at YXY (10,169)
- Acts and Regulations, Legislation (10,049)
- Yukon Legislative Assembly, 33rd legislative assembly (8,441)
- Yukon Mining Recorder website homepage (8,296)
- Yukon wildfire current situation (7,891)
- Immigration, Department of Education (7,104)
- Yukon land for sale by lottery and tender (6,988)
- Procurement support centre and services (6,864)
- Department of Health and Social Services website homepage (6,634)
- Tombstone Territorial Park (6,512)
- Express entry, Department of Education (6,093)
- Yukon angling licence (5,781)
- Yukon legislative assembly blues (5,577)
- Free public WiFi at YXY (5,487)
- Hunting permit (5,425)
- The male body (5,416)
Grouping these pages into topics
We will be conducting more research and doing a card sort exercise with Yukoners to fine tune these groupings, but this is our list of website topics based on a quick analysis of these initial findings.
- Jobs and employment
- Sex and health
- Roads and driving
- Immigration
- Campgrounds and parks
- Tenders and contracts
- Government organization and contacts
- Fires and emergencies
- Legislation, acts and assembly
- News releases
- Work safety
- Airport arrivals
- Mining maps and data
- Purchasing land
- Fishing and hunting